The Building A


Brand Course

Helping overwhelmed underpaid business owners take their business from Boring, Bland and Bankrupt to Sassy, Sophisticated and Sought after in 60 Days!

New clients are looking for you,

they just can’t find you . . .


If people can’t find you,

they can’t buy from you.

It’s time for an easier way.

Does this sound familiar?


You need more clients, even more so, you need more clients that will pay you and won’t balk at your pricing or make you want to pull your hair out of your head.
You are working yourself to death trying to do everything, for everyone and the word “no” is definitely missing from your vocabulary.
You keep investing in coaches, social media, advertising or any number of things because you don’t know where to turn for help to find more clients.
You attend networking events regularly, are using advertising and have a website, but none of them are regularly delivering clients or money.
You know you need a brand – because everyone is telling you so, including Facebook, Instagram, and Google –  but there is so much buzz around the word that you aren’t sure what you actually need or what a “brand” really is.

Do you feel disheartened?

Are tired of wondering where your people are?

Are sick of spending money and not getting a return on your investment?

No one should worry about paying for something that isn’t working.

Yes! There is an easier way.

Yes you can have a business filled with:

  1. Clients you WANT to work with
  2. Clients that pay you you what you deserve
  3. Time and freedom to live the life you want


Clients You WANT

To Work With


Clients That Pay You

What You Deserve


Time and Freedom To

Live the Life You Want

Vanilla Isn't Everyone's Flavor

Not everyone likes vanilla ice cream.  That’s why there are a bunch of different delicious flavors like rocky road, mint chocolate chip, strawberry cheesecake…and the list is endless. You, my friend, are NOT vanilla ice cream.  You are smart, creative and bring a bit of zippity-do-da to the table.  Am I right?  So why would you show up just like everyone else in your business?

Running a business is similar, you can serve up a vanilla solution to everyone you meet with a laundry list of things you do – but you will look like every other business doing what you do. Making you more like a milkshake, than a banana split.

How is that keeping you top of mind or making you stand out to those you REALLY want to work with?  It isn’t! Having the base ingredients in your business is essential.  But adding in the nuts, sprinkles, and cherry on top is how YOU will appeal and attract the people you really want to work with.

The good news is . . .  there is an easier way.

Imagine . . .


Walking into a room and having people know who you are, what you do, and hearing they have been waiting to meet you.


Having the exact words to explain what you do to instantly attracted new clients.


Having a system, process and support to grow your business now and into the future.

Your time is NOW!

And that my clever minx is why I created this solution!


BAPB Course LogoLearn how to stand out, stay top of mind and build a profitable business in 60 days or less.

The Building A Profitable Brand Course shares the exact process I have used to help my clients quadruple their profits and build memorable brands for the last 10+ years.

You no longer have to “cross your fingers” and hope your business grows!

The whole plan is yours for the taking.

The Building A Profitable Brand Course Includes:

Video Lessons

15 easy to follow videos, teaching you the step-by-step processes I’ve used when consulting with my small business clients over the last 10 years.


Tutorials, Treat Sheets, Resources & Templates

All the templates, resources, and tutorials and tools I use every day to create memorable and profitable brands with my consulting clients, often with results in less than 30 days.

Ongoing Live Support & Training

I want you to succeed.   It’s hard to reach success all alone.  Which is why I am dedicated to supporting you both during the program and beyond.  The private Facebook Community is a great place to connect, further your learning and ask questions.  You will also get included in community bonuses and be part of the “first to know” crew when new products or promotions are released or announced.

Here’s what’s included in the program:

Module 1 - Branding Basics

Module 1 you will learn branding basics such as the difference between business and personal branding, and which is right for you.

Module 2 - Brand Ingredients For A Strong Foundation

Module 2 covers the essentials to create a strong brand foundation.  There are over 8 Worksheets and Resources in this module, you will truly be creating the “map” for your brand.

Module 3 - Designing Your Brand aka All Things Pretty

Module 3 is likely the one you have been waiting for.  This is where we finally get to talk about getting pretty.  You will learn all the inside scoop on how to choose your colors, fonts, logo and even which photos to include.

Module 4 - Using Your Brand

Module 4 teaches you where to use your brand to get traction.  You will also have the insiders view on whether to brand or rebrand.

Plus access to:


30+ Treat Sheets, Video Tutorials, Resources


Downloadable audio lessons to learn on the go


Downloadable Slide Decks for each lesson

How can I be sure the Building A Profit Program is a good fit for me?


This course isn’t for everyone. This program might not be a good fit for you if:

You Don't Know What Your Business Is Yet

This course is not a good fit for you if you haven’t nailed down your business yet.  You need to have a viable product or service in order to create a brand.  It doesn’t have to be flourishing yet, but you do have to have a well fleshed out idea of how you are going to make money and what you are doing as a business.

You Say You Want Things To Be Different, But Don't Want Anything To Change

This course is not a good fit for you if you have a closed mind and are not open to change when it comes to business and making changes.  If you have the mindset of “I’ve done all this work before” and are unwilling to shift that perception and try things a new way instead, the Building A Profitable Brand Program is most likely NOT a good fit for you.

You Don't Have The Time

If your plate is already to the brim and you can’t carve out a few hours each week to work through the Treat Sheets, Videos, and Tutorials – the last thing I want is to send you over the tipping point.  The Building a Profitable Brand Course may not be a good fit for you right now, but once your load lightens up – I’d love to see you back in the future.

You Are Looking For A Get Rich Quick Scheme

I’m pulling out my mom voice here – there is NO SUCH THING as a “get rich quick” scheme.  Anyone who tells you that also likely has some waterfront property for you to look at in Arizona.  Having any business takes work, both external and internal.  Does that mean it’s impossible or that you can’t make it happen?  Of course not, you can do this!  But, Building A Profitable Brand takes work and if you are looking for a get rich quick approach, this isn’t the course for you.

You Don't Want To Do The Work

The one thing that people don’t realize about creating a personal brand is that it’s personal.  (Probably a pretty good hint there – ha!)  Which means there is a lot of personal digging that needs to be done.  Meaning you need to give yourself the time and space to dig deep into why you do what you do and your deeper reason for having your business.  If you want to rush through the Treat Sheets and not connect to the deep-rooted why of your business, this process won’t be successful long-term.  This is your baby, you have to do the work in birthing it – no one else can do it for you.  As the saying goes, if it were easy, everyone would do it.

You're A Seasoned Entrepreneur With Loads Of Money

This isn’t the course for you.  For the love of Pete, hire someone to do this for you – you don’t have the time or energy to be here because you have bigger fish to fry and wider nets to cast.  I’d be happy to help you as a consulting client but skip the course.

How much is the Building A Profitable Brand Course?

You could:

  • Keep wondering how to pay the bills each month.
  • Wish on a star for more clients and
  • Replay “I hope I don’t have to go get a J-O-B again”  in your head . . .


You could:

  • Get a stack of regular paying clients and referrals
  • Create your dream business easily and with support
  • Get a good night’s sleep because now your people have FINALLY found you

About Your Instructor, Alisa Conner

Like you, I’m an entrepreneur.  I’ve been in your shoes, looking at my Profit and Loss Statment month after month in tears.  Not even knowing what a Profit and Loss statement was. But after a lot of hard work, tenacity and tears – I figured out the system that works to bring consistent client in the door.

I am passionate about helping other business owners, like you succeed where I struggled forever.

What is branding exactly?

Simply, it is the ability for you to remain top of mind when your people (yes you have people) are ready to solve their specific problem.

Let’s look at Tylenol for example. When you have a headache, you likely reach for a pain reliever – like Tylenol. If you have children, you nearly always reach for Tylenol. From teething to fever to you name it – Tylenol saves the day. See the problem there, and how Tylenol is literally a household name? That’s what I do with your brand. That is branding at it’s best. Literally, I see it everywhere.  On family vacations, my 3 teenage boys (13, 13, and 16 – yes I have twins) have perfected the ching-ching-ching sound of their eyeballs hitting the back of their head from rolling them so hard when I say look at the amazing branding here or look what they did there.

I know you love cooking Alisa, but what does it have to do with branding?

I 100% believe anyone can cook or grow their business with the right tools, a little direction, and the right ingredients.

My consulting practice and online programs were created because entrepreneurs would approach and ask me how to grow their business and get actual clients who paid them. When I used the terms branding and marketing their eyes glazed over and I lost them. Mind you branding didn’t have the attention it has now and was mostly reserved for corporations with big pockets and lots of money, times have a changed with the internet. But what I found was that, oftentimes business owners found themselves spending money on things that weren’t working, and that they didn’t understand what they were paying for and why it wasn’t working. My people were wearing themselves thin by trying to be on every social media site under the sun because that’s what everyone else was doing. Worse, they were going broke paying for advertisements and the latest “customer generation miracle” that wasn’t helping them grow or expand. Even worse, sometimes they lost track of what they were paying for and why. It doesn’t have to be this hard or expensive, promise!  It’s time for a new way, a different way – a way that actually brings you results.


Who is a good fit for the Building A Profitable Brand Course?
  • Creative entrepreneurs who have a good solid product or service that they are turning into a business
  • Open minded learners who want to discover a new way to fill their client list with a tried and true tested and long-term plan for growing their business.
  • Creative business owners who have 1-2 hours a week to invest in working through the program.  I want you to succeed, in order to do that, you have to actively participate in the program.  I can’t do the work for you – so you have to commit and show up regularly.
  • Small businesses who are willing to dig deep into their “why” so they are really clear on what they do, why they do it and whom they serve.
  • Students who are comfortable with technology and the ability to access online course materials
Is this course limited to the United States?

Anyone in the world can take this course!  I would love to make some new international friends, however, the whole course is created in English.  If you are not fluent in English, that could be a hiccup.

Does the Building A Profitable Brand Course Include 1 on 1 Coaching?

Unfortunately, no 1 on 1 coaching is not possible.  However, I will be showing up regularly in the Private Facebook Group in order to answer questions and give extra training.  You will always have the opportunity to submit your questions to be answered during those times.

How long do I have access to the course materials?

You lucky duck you!  You will receive instant lifetime access to all the recordings, videos, treat sheets, resources and extra goodies in the course including the private Facebook Group.

How long will it take to complete the course?

The Building A Profitable Brand Course is self-paced so you can take as long as you would like or power through it, it really will depend on you.  I’ve designed the course in bite-sized chunks so you can determine how much you want to chew off.  Typically students complete the coursework in 60-90 days.

I have more questions.

You can reach our support center between the hours of 9am and 4pm PST by sending an email to support@alisaconner.com

sales funnel roadmap

82% of Small Businesses Fail Without A Great Sales Funnel!


Yours doesn't have to.

The Sales Funnel Guide is your roadmap to creating a customer journey that attracts more leads, builds long-term relationships, and increases sales.



You have Successfully Subscribed!

5 Days to an Irresistible Free Download

September 21st-25th

 Is your free download forever on your to-do list? What if you could get it done in 5 Days and check it OFF of your to-do list? You can! The bonus, you will avoid email list envy because you will FINALLY be growing your list!


You have Successfully Subscribed!

Register for the Live Training

Grow Your Email List. Grow Your Business.

Wednesday, June 22nd,9am PT/12pm ET




You have Successfully Subscribed!

5 Days to FINALLY Create Your Opt-in

August 1st-August 31st

 Let's face it, you need an opt-in. EVERYONE needs an opt-in if they are in business today. But if yours is forever on your to-do list, I've got a solution for you. Let's FINALLY get it done in 5 Days and you can forever more check it OFF of your to-do list. Added bonus it will finally start earning it's worth by growing your email list.

Including a LIVE Training on Friday August 9th at  12pm ET

You have Successfully Subscribed!

Sign Up To Be Notified

When the Simple Marketing System Program Opens

Winter 2020




You have Successfully Subscribed!

Own your audience optin image

Register for the LIVE Training



Thursday, December 2nd

9 am PT/1 pm ET 


You have Successfully Subscribed!

Enter your name and email address and click the button below to get immediate access to the 11 Marketing Strategy Mistakes To Avoid



You have Successfully Subscribed!

Small Business Marketing Doesn't Have to Be Complicated


5 Simple Steps Will Help You Create A Strong Business Foundation

p>Grab this free checklist to ensure you aren't missing a beat when it comes to setting up your small business online. 



You have Successfully Subscribed!

Reignite Your Mojo and Plan Your 2022 Success


Your guide to reigniting your mojo and planning the best 2022 ever!


You have Successfully Subscribed!

email challenge waitlist

Take back your time and increase your sales and sanity!


Join the 5-day email challenge and create a welcome series that will knock your new subscriber's socks off!

Coming January 2022. 

Join the waitlist now!


You have Successfully Subscribed!

350 Words To Help You Steer Clear of the SPAM Folder

Download this 350-word checklist and avoid these words when writing your emails or headlines so you can avoid the SPAM folder and get more of your emails read and clicked on.


You have Successfully Subscribed!

Start writing emails that work to build trust and sell more services!

Download the FREE Welcome Emails That Work Guide now!


You have Successfully Subscribed!

Write an email welcome series that builds trust and sells more services

(the easy way)!

Download the FREE Welcome Emails That Work Guide now!


You have Successfully Subscribed!

Get on the list & be the first to know when

the Email Breakthrough Academy Opens.

You have Successfully Subscribed!

Pin It on Pinterest