Why Email List Unsubscribers Are A Good Thing
Now I have to clean my email list too?
In this week’s episode of ACC-TV learn why people unsubscribing from your email list is EXACTLY what you want.
Shouldn’t I be growing my email list, Alisa?
Yes, but cleaning your email list and pruning out the weight is JUST as important as growing your list when keeping it healthy.
Here’s the scoop – you are creating a marketing funnel.
More people come in at the top of the funnel and then trickle down toward the bottom. Those people at the bottom become your ideal customers.
Your email list is part of that funnel. Everyone who subscribes to your list is not going to be a lifer on the list.
Which is OK. Seriously!
People often hold onto the vanity number of subscribers – but if none of those people ever buy, what is the benefit of having a BIG list?
The Big Reveal ➡️ ➡️ ➡️ There isn’t one.
In today’s episode learn the 4 BIG advantages of regularly cleaning your email list.
Plus there’s a bonus. I won’t let you down. Watch the entire episode to catch this goodie.
Who’s ready to put on their cleaning gloves?