facebook

3 Things Service Based Businesses Can Do To Weather More Shutdowns

Watch This Week’s Episode of ACC-TV

COVID-19 doesn’t have to hurt your service-based small business

The first shutdown was devastating to small businesses.  Nearly 60% closed with no plans to reopen.

In this episode of ACC-TV, I share the three things you can do NOW to market and grow your service-based business regardless of what COVID throws at you.

#1 Figure Out What Your Customers Need Now.

You may be used to doing business a certain way.  Having customers book a hair or nail treatment.  Or preparing their homes for the holidays with house or carpet cleaning.  People are distracted. They are overwhelmed and zoned out and just want the craziness of 2020 to end.

So maybe they don’t want to do the “normal” things right now. Maybe the holidays are a painful reminder that they can’t be close to family.  How can you tune into what your clients and customers need today (not what they need last year at this time) and how can you be the shining star at the end of that tunnel?

The best way to answer this question is to ask.  In this week’s episode, I lay out several ways for you to do this so that you can get a solution in front of your customers that they want, need, and will pay for so that you can keep generating revenue.

#2 Repackage your current service offerings to increase sales

You may have to look at creatively repackaging your offering.  Perhaps creating a carpet cleaning club or membership to be used for the next year.  They get a discount, but they also get to enjoy regular maintenance of their home without worrying about it next year.  You also get immediate cash flow and the ability to keep people working.

In the beauty industry – if you aren’t able to provide services right now because of being shut down, what can you offer instead? A post covid makeover package.  There are only so many days in a row you can have bed head and wear your pajamas.  Those mammas are going to need some serious pampering with all this homeschooling and holidays gone wild.  How can you partner with other providers or package your services to make it easy for husbands, boyfriends, or even fathers to shop for the special lady in their lives?

#3 Stay Top Of Mind With Creative Content

The one place people are is on the internet.  When you can be the go-to solution for “how to handle roots for your holiday photos when you can’t get to the salon” guess who they are calling first when you are open again?  The time to boost your organic (read free) search rankings is now.  It’s COVID, you just dropped an entire turkey on your brand new wool carpet – OH CR*P! Now what?  Creating an answer that your customers can easily find and read during this kind of emergency will burn you into their memory. Regularly providing useful information to your audience in their time of need is how you become irreplaceable.  How creative can you be?

To find out the bonus tip – tune into this week’s video you can check it out here.

Want to talk about this episode? 

Start a conversation over in the Facebook Group. Not in the group yet? Consider this your official invitation to join the Small Business Builders Community in the Facebook Group. Small Business owners unite to feed each other with inspiration, information, experiences, and knowledge.

sales funnel roadmap

82% of Small Businesses Fail Without A Great Sales Funnel!

 

Yours doesn't have to.

The Sales Funnel Guide is your roadmap to creating a customer journey that attracts more leads, builds long-term relationships, and increases sales.

 
 
 

GDPR

You have Successfully Subscribed!

5 Days to an Irresistible Free Download

September 21st-25th

 Is your free download forever on your to-do list? What if you could get it done in 5 Days and check it OFF of your to-do list? You can! The bonus, you will avoid email list envy because you will FINALLY be growing your list!

GDPR

You have Successfully Subscribed!

Register for the Live Training

Grow Your Email List. Grow Your Business.

Wednesday, June 22nd,9am PT/12pm ET

 

 
 
 
 
 
 

GDPR

You have Successfully Subscribed!

5 Days to FINALLY Create Your Opt-in

August 1st-August 31st

 Let's face it, you need an opt-in. EVERYONE needs an opt-in if they are in business today. But if yours is forever on your to-do list, I've got a solution for you. Let's FINALLY get it done in 5 Days and you can forever more check it OFF of your to-do list. Added bonus it will finally start earning it's worth by growing your email list.

Including a LIVE Training on Friday August 9th at  12pm ET

You have Successfully Subscribed!

Sign Up To Be Notified

When the Simple Marketing System Program Opens

Winter 2020

 

 
 
 
 
 
 
 
 
 
 
 

GDPR

You have Successfully Subscribed!

Own your audience optin image

Register for the LIVE Training

 

 

Thursday, December 2nd

9 am PT/1 pm ET 

GDPR

You have Successfully Subscribed!

Enter your name and email address and click the button below to get immediate access to the 11 Marketing Strategy Mistakes To Avoid

arrow

GDPR

You have Successfully Subscribed!

Small Business Marketing Doesn't Have to Be Complicated

 

5 Simple Steps Will Help You Create A Strong Business Foundation

p>Grab this free checklist to ensure you aren't missing a beat when it comes to setting up your small business online. 

 

GDPR

You have Successfully Subscribed!

Reignite Your Mojo and Plan Your 2022 Success

 

Your guide to reigniting your mojo and planning the best 2022 ever!

GDPR

You have Successfully Subscribed!

email challenge waitlist

Take back your time and increase your sales and sanity!

 

Join the 5-day email challenge and create a welcome series that will knock your new subscriber's socks off!

Coming January 2022. 

Join the waitlist now!

GDPR

You have Successfully Subscribed!

350 Words To Help You Steer Clear of the SPAM Folder

Download this 350-word checklist and avoid these words when writing your emails or headlines so you can avoid the SPAM folder and get more of your emails read and clicked on.

GDPR

You have Successfully Subscribed!

Start writing emails that work to build trust and sell more services!

Download the FREE Welcome Emails That Work Guide now!

GDPR

You have Successfully Subscribed!

Write an email welcome series that builds trust and sells more services

(the easy way)!

Download the FREE Welcome Emails That Work Guide now!

GDPR

You have Successfully Subscribed!

Get on the list & be the first to know when

the Email Breakthrough Academy Opens.

You have Successfully Subscribed!

Pin It on Pinterest

Find this helpful?

Please share it with a friend.