facebook}

This week’s episode:

Listen To The Podcast

Watch the Video

130. Avoiding The SPAM Folder In 2022

Series Part 1 of 2 – Headlines

Avoiding the SPAM folder Part 1 of 2

If your emails are landing in the SPAM folder (like 16% of emails do) Houston, you’ve got a problem.

Because, if your emails are in SPAM your future customers aren’t going to go hunting for them.

But did you know that your headlines could be a major culprit to why they are ending up there in the first place?

This week on the 2nd Act Entrepreneur show we are talking SPAM (and not the kind that comes in a can) but the kind that can ruin your email marketing before you even have a chance to get started. Listen to the entire episode here or watch the YouTube show here.

#1 – Avoid using SPAM trigger words. 

Say what?  There are actually words that trigger the SPAM filter?  Yep and because some of them are slippery like ice in a windstorm, I’ve put together an alphabetical resource that you can grab for free here. Google is the absolute worst when it comes to sending stuff to SPAM, so avoiding the words on this list will help you a WHOLE lot.

#2 – Train your subscribers. 

During this week’s show, I share some specific pointers on training your subscribers the minute after they have completed your opt-in form.  Major hint —>>> it’s your thank you page.  There are some specific things you can add to your thank you page to build trust and communicate with your new email besties.  You may be saying, I don’t have a thank you page Alisa, now what?  No worries, I’ve got you covered.  Tune into this week’s show for the scoop on how to make this happen.

#3 – Deliver REALLY good content.

You may have noticed that there are a lot more people on the interwebs these days.  Some are even creating content.  But most are creating crappy content.  Just to put it out there.  Unfortunately, this still crowds up the internet and can make it harder to stand out.  But, when you create REALLY good content, just like a banana split, people can’t wait to devour it.  In fact, they are actually looking for your latest post.  In the episode, I give you a few examples of what not to do.  I also share quite a few examples over on LinkedIn.  If we haven’t connected there, send me a note with your connection request.  You can find me here.

There’s a bonus tip you can only grab if you tune into the episode.  Give it a listen here or watch the video here.

Wondering which words to avoid in your email headlines?

Staying out of the SPAM folder can be a slippery slope!

This is the exact reason I created the 350 SPAM words to avoid cheatsheet.  

This free resource gives you a scalable list of words to avoid like Sun-In on a Brunette (read orange hair-blech!)  

Download your free copy of the SPAM Word Guide here.

Until next week, be well, stay safe and take care!

~Alisa

Episode Links:

Word Guide

Welcome Series That Works Download

Connect With Me On LinkedIn

Convertkit

Listen To The Podcast

Watch the Video

Love this episode?  We would love a Review! Don’t forget to subscribe so you don’t miss any episodes!

sales funnel roadmap

82% of Small Businesses Fail Without A Great Sales Funnel!

 

Yours doesn't have to.

The Sales Funnel Guide is your roadmap to creating a customer journey that attracts more leads, builds long-term relationships, and increases sales.

 
 
 

GDPR

You have Successfully Subscribed!

5 Days to an Irresistible Free Download

September 21st-25th

 Is your free download forever on your to-do list? What if you could get it done in 5 Days and check it OFF of your to-do list? You can! The bonus, you will avoid email list envy because you will FINALLY be growing your list!

GDPR

You have Successfully Subscribed!

Register for the Live Training

Grow Your Email List. Grow Your Business.

Wednesday, June 22nd,9am PT/12pm ET

 

 
 
 
 
 
 

GDPR

You have Successfully Subscribed!

5 Days to FINALLY Create Your Opt-in

August 1st-August 31st

 Let's face it, you need an opt-in. EVERYONE needs an opt-in if they are in business today. But if yours is forever on your to-do list, I've got a solution for you. Let's FINALLY get it done in 5 Days and you can forever more check it OFF of your to-do list. Added bonus it will finally start earning it's worth by growing your email list.

Including a LIVE Training on Friday August 9th at  12pm ET

You have Successfully Subscribed!

Sign Up To Be Notified

When the Simple Marketing System Program Opens

Winter 2020

 

 
 
 
 
 
 
 
 
 
 
 

GDPR

You have Successfully Subscribed!

Own your audience optin image

Register for the LIVE Training

 

 

Thursday, December 2nd

9 am PT/1 pm ET 

GDPR

You have Successfully Subscribed!

Enter your name and email address and click the button below to get immediate access to the 11 Marketing Strategy Mistakes To Avoid

arrow

GDPR

You have Successfully Subscribed!

Small Business Marketing Doesn't Have to Be Complicated

 

5 Simple Steps Will Help You Create A Strong Business Foundation

p>Grab this free checklist to ensure you aren't missing a beat when it comes to setting up your small business online. 

 

GDPR

You have Successfully Subscribed!

Reignite Your Mojo and Plan Your 2022 Success

 

Your guide to reigniting your mojo and planning the best 2022 ever!

GDPR

You have Successfully Subscribed!

email challenge waitlist

Take back your time and increase your sales and sanity!

 

Join the 5-day email challenge and create a welcome series that will knock your new subscriber's socks off!

Coming January 2022. 

Join the waitlist now!

GDPR

You have Successfully Subscribed!

350 Words To Help You Steer Clear of the SPAM Folder

Download this 350-word checklist and avoid these words when writing your emails or headlines so you can avoid the SPAM folder and get more of your emails read and clicked on.

GDPR

You have Successfully Subscribed!

Start writing emails that work to build trust and sell more services!

Download the FREE Welcome Emails That Work Guide now!

GDPR

You have Successfully Subscribed!

Write an email welcome series that builds trust and sells more services

(the easy way)!

Download the FREE Welcome Emails That Work Guide now!

GDPR

You have Successfully Subscribed!

Get on the list & be the first to know when

the Email Breakthrough Academy Opens.

You have Successfully Subscribed!

Pin It on Pinterest

Find this helpful?

Please share it with a friend.